Cleetus McFarland is one of those rare people who turned a simple love for cars into a huge online career. Today, he is a famous YouTuber, racer, business owner, and a major name in car culture.
Many people watch him for the fun videos, the wild builds, and the races. But more people are now curious about Cleetus McFarland Net Worth and how he created such a big empire.
Quick Bio
| Category | Details |
|---|---|
| Real Name | Lawrence Garrett Mitchell |
| Known As | Cleetus McFarland |
| Date of Birth | April 5, 1995 |
| Age (2025) | 30 years old |
| Birthplace | Omaha, Nebraska, USA |
| Nationality | American |
| Ethnicity | White |
| Religion | Not publicly disclosed |
| Height | 6 ft 6 in (some estimate 6 ft 7 in) |
| Weight | Around 190 lbs (approx.) |
| Profession | YouTuber, Entrepreneur, Racing Driver |
| YouTube Subscribers | 4.5M+ |
| Years Active | 2009–present |
| Marital Status | Married |
| Wife | Madi Mitchell (Madison Lutz) |
| Children | Ripp (2022) and Ella (2024) |
| Residence | Bradenton, Florida, USA |
| Major Assets | Freedom Factory, Bald Eagle Airfield |
| Net Worth (2025) | Estimated $1.7M–$10M |
| Income Sources | YouTube ads, sponsorships, merch, racetrack events, business ownership, manufacturing companies |
| Notable Cars | Leroy, Mullet, Ruby, Toast |
| Racing Series | ARCA Menards Series, Stadium Super Trucks |
| Best ARCA Finish (2025) | 10th at Talladega |
| Business Stakes | 20% of Motion Raceworks |
| Other Ventures | Event streaming platform (FRDM+), merch printing company |
Who Is Cleetus McFarland?
Cleetus McFarland is the online name of Lawrence Garrett Mitchell. He is from Omaha, Nebraska, and was born on April 5, 1995. As of now, he is 30 years old. Most fans simply call him “Cleetus,” and the name has become a brand on its own.
But his story does not begin with huge events, fancy cars, or big business moves. It starts with a kid who loved engines, racing, and anything with wheels. He grew up around cars because his father owned a mobile detailing business and a taxi company that used Crown Victoria cars. Garrett spent weekends helping his father, cleaning cars, learning small repairs, and slowly falling in love with the automotive world.
That early experience became the base for everything he does today.
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Net Worth And Income Sources
Cleetus McFarland Net Worth is commonly estimated between 1.7 million to 10 million dollars. The range is wide because he owns several large assets, such as the Freedom Factory racetrack and the Bald Eagle Airfield, and their exact values are not publicly confirmed. His income also changes from month to month because it depends on views, events, and business performance.
Most of his money comes from a mix of YouTube ads, sponsorship deals, and branded partnerships. His channel earns thousands of dollars each month, and his high-view videos bring in strong ad revenue. He also makes money from merch sales, car parts, event tickets, pay-per-view streams, and his share in Motion Raceworks. His racetrack produces steady income during big events like Cleetus & Cars and the Freedom 500. Because he owns multiple companies, his income is not limited to one platform, which keeps his net worth growing every year.
Early Life and Family Background
Garrett grew up in a close family that supported his interest in cars. His dad, often called “Papa McFarland,” played a big role in shaping his passion. His mother stays out of the spotlight, but she has appeared in family moments from time to time.
Garrett also has siblings. His brother Parker works on cars too and has his own YouTube channel called Teeth and Turbos. Sadly, in December 2025, Garrett shared very emotional news that his other brother, Cody, passed away in a tragic accident. He described Cody as a “troubled soul” but said they shared a strong bond in their childhood.
These family experiences show that even people who look larger-than-life online still go through real struggles and moments of love and loss.
How the “Cleetus” Character Was Born
The name “Cleetus McFarland” started as a joke. During Rocky Mountain Drag Week in 2015, Garrett filmed a funny spoof video with friends. In this video, someone jokingly called him “Cleetus,” and the name stuck. The video went viral, and fans began asking for more.
Garrett saw that people loved the character. So he built on it.
At the same time, he was working as a social media manager for a well-known automotive channel called 1320Video. This job taught him how to create fun videos, how to film cars, and how to talk to car lovers online.
These two things — the viral joke and the video experience — mixed perfectly. Soon, “Cleetus McFarland” became not just a character, but a real brand.
Starting the YouTube Journey
Garrett launched his YouTube channel in January 2009. At that time, he posted simple videos. Some were about small car projects and others were about RC planes and boats. Nothing huge. Nothing fancy.
But everything changed after the “Cleetus” video went viral. Fans loved the energy, the jokes, the excitement, and the car builds. Garrett decided to leave 1320Video and focus full-time on his own channel.
This was not an easy choice. Leaving a stable job to chase a risky dream is scary. But it was the right move. His channel grew quickly.
People enjoyed watching:
- Big engine builds
- Burnouts
- Racing challenges
- Silly moments with friends
- Behind-the-scenes looks at real track life
Little by little, Cleetus built a strong fan base who trusted him and loved his honest, down-to-earth style.
Height and Weight
One funny topic that comes up a lot is his height. Many websites say he is 6’2″. But that is wrong. Garrett himself said he is 6’6″, and many people believe he is closer to 6’7″ when they meet him in person.
Fans often joke that he looks like a “giant” next to other drivers. His tall height makes him easy to spot at events and adds to his unique presence on camera.
His weight is usually around the mid-190 pound range, depending on the season and his racing schedule. Because he works on cars, films long videos, and spends time at racetracks, he stays active and moves a lot throughout the day. His tall build and long reach are easy to notice whenever he stands next to other drivers in photos or videos.
Cleetus McFarland’s Personal Life
Outside of the loud engines and crazy race days, Garrett has a warm family life. He began dating Madi (Madison Lutz) in January 2019. He proposed to her in April 2021 during a staged “magazine photo shoot” with two of his famous cars, Leroy and Ruby. They got married on December 18, 2021.
Together, they have two children:
- Ripp, born in November 2022
- Ella, born in March 2024
Madi often appears on his social media as a loving mom and supportive partner. Their family now lives in Bradenton, Florida, close to the track that Cleetus owns.
Building the Early Career That Led to Fortune
Before becoming a well-known name, Garrett had to work very hard. He spent years filming car videos, fixing cars himself, and learning how to build things from scratch. This slow, steady work is the reason his channel grew.
Fans love him because he is not trying to act perfect. Cleetus shows the real process, He shows mistakes. He laughs at himself. He shares the good days and the tough days. This honesty made his channel feel different from many others, and it helped him grow a loyal audience.
Nationality, Ethnicity and Religion
Cleetus McFarland, whose real name is Lawrence Garrett Mitchell, is American. He was born and raised in Omaha, Nebraska, and has spent most of his life in the United States. His nationality plays a big part in his online persona, especially because his character “Cleetus” became popular for celebrating American car culture, freedom, and motorsports.
His ethnicity is White, and he often talks about his Midwestern upbringing, which shaped his work ethic and love for cars. Even though he shares a lot about his racing life and business projects, he does not talk much about religion. He is private about his beliefs, so there is no official public information about his religious background. He prefers to keep this part of his life personal, and fans respect that choice.
Parents and Siblings
Cleetus comes from a very supportive family. His father, often called “Papa McFarland,” played a major role in shaping his love for cars. His dad owned a mobile detailing business and a taxi cab company, and Cleetus grew up helping him clean cars and work around Crown Victorias. These early moments created some of his best childhood memories and taught him many of the skills he uses today.
His mother does not appear often on camera, but she has always been part of his life. She stays private, but Cleetus has mentioned her in updates and thanked her for her support over the years. He also has siblings who have appeared in his videos. His brother Parker has been part of several builds and even started his own YouTube channel called “Teeth and Turbos.”
Sadly, in December 2025, Cleetus shared emotional news that his brother Cody had passed away. He described Cody as someone who struggled but had a strong bond with him during their childhood. This loss deeply affected him and showed fans a very real and vulnerable side of his life.
Freedom Factory: The Track That Changed His Life
The Freedom Factory is one of the most powerful chapters in Cleetus McFarland’s story. It is a racetrack in Bradenton, Florida, and today it is the heart of his brand. But when he first bought it in December 2019, it was a huge risk. The old Desoto Speedway was worn-down, abandoned, and in need of major repairs. Many people wondered why anyone would buy it, especially someone so young.
But Cleetus saw something different. He saw a place where he could make his own events, create huge shows, and give fans a new type of motorsports experience. Soon after purchasing it, the world faced difficult changes in early 2020, and events became nearly impossible to host. Cleetus even said that his bank account went almost ninety thousand dollars negative at one point. It looked like everything could fall apart.
Then came the breakthrough. When he launched the first Freedom 500 livestream, he wasn’t sure it would even work. But when he asked if the stream stayed online, his friend told him that seventy-five thousand people were watching live. That moment changed everything. The event earned enough money to save the track and keep his dreams alive. From then on, the Freedom Factory became one of the strongest engines behind his success.
The Event That Saved It All
The first Freedom 500 wasn’t just a race. It was a major turning point in Cleetus’s career. People around the world tuned in because they loved the energy, the jokes, the cars, and the excitement that only Cleetus could bring. That single livestream paid for the urgent bills, allowed him to repair the track, and helped him continue building his brand.
Today, the Freedom Factory is a packed venue during major events. Fans enjoy live racing, burnout competitions, and massive shows like Cleetus & Cars. Every event brings in revenue through tickets, sponsorships, and pay-per-view streaming. This track has become one of the key reasons why Cleetus Net Worth continues to rise.
Buying the Bald Eagle Airfield
Just when people thought he couldn’t go any bigger, Cleetus shocked his audience again. In late 2024, he purchased a fifty-acre private airport in Myakka City, Florida, called the Bald Eagle Airfield. He paid three and a half million dollars for it and said he spent almost every dollar he had to make it happen.
The airport gave him a new level of freedom. He uses it for filming, testing cars, hosting events, and experimenting with new ideas. It offers privacy and space that most content creators never have. This airport is now another powerful part of his growing motorsports empire and also adds significant value to His Net Worth.
His Wild and Famous Cars
Cleetus is known for his personality, but he is also known for his machines. Each of his cars has a story, and fans treat them almost like characters. His famous Corvette named Leroy is a perfect example. It has no body, only an exo-cage, and it became one of the most loved cars on his channel. It helped him win races and reach new viewers.
Another fan favorite is Mullet, his El Camino. This car pushed him to new heights in drag racing, delivering incredible speeds and helping him win major events. Ruby, Toast, Neighbor, and many other builds have also become staples of his channel. Each car brings excitement, new videos, and unforgettable moments for his audience.
Cleetus as a Real Racer
Cleetus is not just an entertainer. He is also a real racer who continues to compete and improve. In the Stadium Super Trucks series, he impressed fans by nearly winning at Long Beach before a last-lap spin. Later, he earned his first podium at Bristol with a strong third-place finish.
His drag racing career is also full of big wins. He has taken home victories at major events such as the Haltech World Cup Finals and the Grannas Racing Stick Shift class. These wins helped him earn respect from professional racers and the motorsports community.
In 2025, he joined the ARCA Menards Series, which is part of NASCAR’s development system. He drove the No. 30 Ford for Rette Jones Racing and competed at Daytona, Talladega, Charlotte, and Bristol. While some races were difficult, he gained experience and confirmed that he would return in 2026. His racing adds real-world skill to his brand and strengthens the trust that fans place in him.
The Empire Behind the Brand
What makes Cleetus unique is that he does not rely on only one income source. Over the years, he has built a complete motorsports empire. His businesses support each other and allow him to grow at a rapid pace.
He owns the Freedom Factory racetrack, the Bald Eagle Airfield, and a twenty-percent stake in Motion Raceworks. He also has two manufacturing companies that produce race parts and lightweight brakes. His merchandise company sells clothing, accessories, and custom items, and he even owns a printing company that produces merchandise for other YouTubers.
All of these businesses work together. His events bring fans, fans buy merch, and the merch funds new builds. New builds create new videos, and those videos attract new viewers.
His YouTube Success
YouTube is still a major part of Cleetus’s life. His channel has more than four and a half million subscribers and over two billion views. His videos earn money through ads, sponsorships, and brand partnerships. He also uses his platform to promote his events, his businesses, and his merchandise.
Depending on the month, his YouTube earnings change, but on average he earns between ninety-one thousand dollars and one and a half million dollars per year. While this is already impressive, the real value comes from everything YouTube helps him build outside the platform.
A Look at His Personal Life Today
Even with his busy schedule, Cleetus remains a family-oriented person. He is married to Madi Mitchell, and together they raise their two children, Ripp and Ella. He often talks about how supportive Madi has been, especially during the times when he risked everything to grow his dreams. Their family now lives near his work in Bradenton, Florida, and they enjoy a strong and loving life together.
His family story, his childhood memories, and the loss of his brother Cody in 2025 show that he has lived through both joyful and difficult moments. These experiences shaped him into the grounded, hardworking person that fans admire.
Conclusion
Cleetus McFarland’s life shows what can happen when you follow your passion with full energy. He started as a kid who loved cars. Cleetus became a YouTuber who made millions of people smile. He became a racer who took on big challenges. And he became a business owner who built one of the most unique empires in the automotive world.
His journey is inspiring because it is real. It is full of wins, risks, mistakes, and new beginnings. And today, his success stands as proof that great things can happen when you never stop trying.
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FAQs
How much does Cleetus McFarland pay his employees?
As of 2025, employee salary estimates show that workers at Cleetus McFarland’s companies earn an average of $73,000 to $94,000 per year. Exact salaries are not public, but these numbers come from industry data and community reports.
What is Cleetus McFarland real name?
Cleetus McFarland’s real name is Lawrence Garrett Mitchell, although most people call him Garrett. “Cleetus” is a character he created that later became his full brand identity.
What place did Cleetus McFarland get in NASCAR?
Cleetus competes part-time in the ARCA Menards Series, which is part of NASCAR’s development ladder. His best finish in 2025 was 10th place at Talladega, and his season-opening race at Daytona ended in 30th after a crash.
How tall is Garrett Mitchell (Cleetus McFarland)?
Garrett Mitchell is 6 feet 6 inches tall, and many fans who meet him in person say he looks closer to 6 feet 7 inches because of his very tall build.
How much does Cleetus McFarland make a month?
His monthly income varies, but estimates show he earns between $20,000 and $120,000 per month. This comes from YouTube ads, sponsorship deals, racetrack events, merchandise, and his multiple business ventures.
